NEW FUTURE LONDON X NOVELIST COLLAB LAUNCH


The New Future London ‘FAM’ clothing collaboration range with UK Grime MC Novelist launched in Selfridges this week. To mark the occasion we held an in-store event in the Selfridges London flagship store on Oxford Street with an exclusive performance by Novelist as well as a talk about language and modern day slang hosted by Nov and Hattie Collins. Photos by Oliver Cargill.